The historic home of the Maison.
Carlo Pignatelli Boutique – Turin
In the heart of Turin, Carlo Pignatelli's largest and most historic boutique is the starting point
for grooms, brides, families, and special events. Here, an in-house tailoring workshop, archive,
Cerimonia, Sartoriale, Evento, and Omnia lines coexist, with a team that has been with the Maison for decades.
Why is the Turin boutique different from the others?
Turin is the boutique where the heart of the Maison beats strongest.
It is here that for over thirty years we have welcomed grooms, brides, families, managers, and guests of honor
who come from all over Italy and abroad. In this very space, the following coexist:
• the widest selection from the Cerimonia, Sartoriale, Evento, and Omnia lines,
• the in-house tailoring, which follows fittings and alterations step by step,
• a team with years of experience in guiding people through important moments.
If you want to experience Carlo Pignatelli "to the fullest," Turin is the right place.
The Wedding Couple Experience at the Turin boutique
For many brides and grooms, Turin is an essential stop on the journey to their wedding day.
Here, you don't just choose a dress: together with our team, you craft the way you will
enter the reception hall, church, or venue.
For the groom
For the groom, Turin offers the full range of Ceremony and Tailoring collections: iconic suits, complete outfits, tuxedos, and coordinated accessories.
We guide you through more traditional codes and more contemporary proposals, starting from how the wedding will be, your role, and how you want to feel that day.
For the Bride & Co.
For the bride, mothers, and the couple's closest female guests, our Turin boutique
is the point of contact between our women's Ceremony and Event lines, and our selected bridal partners.
We can help you create looks that align with the groom's style and the wedding's atmosphere, without ever imposing a "costume" that doesn't represent you.
For family, witnesses, and guests of honor
Many families choose to experience the boutique together: groom, witnesses, fathers, brothers, sometimes even close friends.
We organize dedicated appointments to build a stylistic coherence that is perceptible in photos and in person, respecting everyone's role and individual budget.
Do you want to start the journey dedicated to newlyweds?
Tailor-made & in-house tailoring
Our in-house tailoring in Turin is where every garment truly becomes yours.
Here, we handle:
• fittings for Ceremony, Sartorial, and Event wear,
• adjustments for brides, grooms, families, and guests,
• tailor-made projects for men and women, starting from the Maison's collection designs.
We work on shoulders, waist, lengths, volumes, and details so that the garment follows
your body and your way of moving. The difference is subtle to see, enormous to feel
when you wear the suit.
When does it make sense to choose Tailor-made
In Turin, tailor-made is the natural choice when:
• you have particular fit or posture needs,
• you often attend galas, events, and important business appointments,
• you want a suit that will last for years, not just for one evening.
We start with our models and adapt them to you, without venturing into the experimental extremes of an Atelier couture.
event and bespoke in Turin
Not Just Weddings: Event & Sartoriale in Turin
The Turin boutique is also a reference point for those seeking gala dresses, award night outfits,
corporate event attire, and key career moments.
Gala & Awards
Tuxedos, evening dresses, and tailored suits designed for performing on stage, under the spotlight, and in front of cameras.
We help you interpret dress codes like black tie and formal invitations, maintaining the Maison's language and your personal style.
Corporate & business events
For managers, professionals, and entrepreneurs who find themselves balancing meetings, travel, and official dinners,
Turin offers a comprehensive selection of business-ready looks and outfits for corporate events.
We can work together to build a small reference wardrobe, or focus on a single important occasion.
appointments in Turin
How does a boutique appointment work?
first visit
During the first appointment, we listen to your story, the type of event,
the role you'll play, and the time remaining. We'll present an initial selection
of dresses and suits, explaining the pros and cons of each option.
trial and decision
Let's move on to the actual fittings: we'll help you understand how a correct fit works, what changes are possible, and how volumes and proportions change.
If you're undecided, we won't force a decision: we prefer to clarify any doubts before finalizing the garment.
tailoring and collection
Once the model is chosen, our in-house tailoring department handles all alterations.
Together, we define the calendar and timing for subsequent fittings, up to the final collection, just before the event.
Turin boutique
Practical information
If you have special needs (tight deadlines, large groups, appointments outside opening hours),
contact the boutique directly: we will try to organize the experience in the best possible way.
address and contacts
Address
Via Cernaia 17/G– Turin
Phone
+39 335 787 0241
Email
boutique-torino@carlopignatelli.com
Hours & directions
Opening Hours
Tuesday – Saturday: Continuous Hours 10:00 AM – 7:00 PM
Sunday and Monday: closed / special opening by appointment
Ready to experience Pignatelli in Turin?
Whether you are choosing your wedding dress, a gown for a gala, or an outfit for a key moment in your career, our Turin boutique is the place to start.
A dedicated team, in-house tailoring, and the entire world of our Maison at your disposal, all in one location.